Swedish company H&M is introducing their new summer campaign as, “Beyoncé as Mrs. Carter in H&M.” Not only does Beyonce have the beauty and body to pull off the looks with ease, but she is the ideal icon of women empowerment, which is a major focus of the campaign. H&M wants to relay the message that women can be all things: strong, vulnerable, sensual, maternal, fun, and flirtatious. Which is all things Mrs Carter is all about.
Showing posts with label HM. Show all posts
Showing posts with label HM. Show all posts
Tuesday, March 26, 2013
BOW DOWN: Beyonce Set Sails in H&M this Summer
Swedish company H&M is introducing their new summer campaign as, “Beyoncé as Mrs. Carter in H&M.” Not only does Beyonce have the beauty and body to pull off the looks with ease, but she is the ideal icon of women empowerment, which is a major focus of the campaign. H&M wants to relay the message that women can be all things: strong, vulnerable, sensual, maternal, fun, and flirtatious. Which is all things Mrs Carter is all about.
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